Quiz PDF – MasterNursingPro

Course Content

1st Lecture ( Free )

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1- Evolution of the marketing concept

2nd Lecture

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2- The Role of Marketing in the Healthcare Organization

3rd Lecture

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3-health care system and its trade offs

4th Lecture

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4-The environment of marketing strategy

5th Lecture

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5- Buying Behavior & Customer Loyalty

6th Lecture

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6-MARKET SEGMENTATION, TARGETING, POSITIONING, AND COMPETITION

7th Lecture

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7-Marketing Planning Process Tools In The Health Care

8th Lecture

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8-Using market information system and marketing research

9th Lecture

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9-Personal Marketing Communication

10th Lectre

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10-Mix marketing

11th Lecture

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11-Developing and branding new offers

12th Lecture

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12-Designing and Managing Integrated Marketing Channel

13th Lecture

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13-Controlling and Monitoring Marketing Performance

Marketing

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